06.29.2022
What’s Your Special Sauce?
Understanding and leveraging your company’s unique assets and value to build awareness and engagement When asked, most people can name a company or brand that feels distinctive and strong, one that seems particularly clear about what they do or sell. Large global corporations with long histories o...
01.31.2022
Building on Common Ground
A rebrand and new website for Freedom’s Way Freedom’s Way National Heritage Area, 45 diverse communities in Massachusetts and New Hampshire, was established by Congress in 2009 to preserve the special historic identity of the region. One of 55 National Heritage Areas within the United States...
01.11.2022
The Social Influence
From chat rooms to TikTok To build audiences and trust, first understand social media’s influence. The first platforms for networking were created soon after the launch of the World Wide Web in 1990. It began with bulletin boards and online chat rooms and, as more businesses began creating w...
06.15.2021
20 years 20 images
When I realized Design & Co. was approaching a significant anniversary, I reflected on my good fortune. I have built a company that reflects my passion for contemporary design and strategic thinking. I have also had the pleasure of working with truly wonderful clients and colleagues. In 20 years...