The foundation of Design & Co.’s approach resides in the leadership of Timothy Downing, Co-founder and Design Principal. Since 2001, Tim has worked to create a branding and interactive design firm built on the rigors of quality design and high-level project execution.

Tim’s training and practice in the field of architecture has fostered a design process founded in thoughtful project exploration as a means to consistent, singular design solutions that are sophisticated and easily penetrable.

The work of Design & Co. includes all aspects of digital design and print media. The firm maintains a professional studio of brand strategy, design and technical talent committed to delivering the highest standard in design quality and client service.


Our Process

Before our creative process begins, we develop a thorough understanding of who our clients are, where they aspire to be, and how they should be positioned in the marketplace. We believe in a rigorous analytical process that partners with each client to discover their unique character and the essence of their product or service. We believe that growing a client from the inside out leads to design solutions that are on target and lasting.


Competitive analysis

Brand audit

Brand equities & attributes

Brand positioning & strategy

Employee Value Proposition (EVP)


Marketing collateral


Icon systems

Stationery systems


PowerPoint design

Apparel & environments


Art direction

Event design



Existing website audit & analytics


Security optimization

Paid search management

Project management

Site maintenance


Messaging & tagline development

Content development & workshops

Content audit


Tone & voice

Messaging integration across materials and platforms


Website design & development

Responsive design

Cross-platform compatibility

Mobile app design

Wireframe & prototyping

UI/UX expertise & testing

Content management systems (CMS)


Art direction

Photo styling

Architectural & landscape

Portraiture & candids

Food photography

Video/HD video

Drone photography/video



Logo design

Style & usage guidelines


Social audit & program strategy

Blog design & development

Social account customization

Email marketing


Timothy M. Downing Owner & Design Principal
Timothy M. Downing Owner & Design Principal Since co-founding Design & Co. in 2001, Tim has built a well-honed, multi-disciplinary team of design, business strategy, copy editing, photography and video, and technical talent for the task of creating industry leading brand expressions for its clients. To each project engagement, Tim brings uncommon candor, insight, and an unfailing loyalty to a client’s value proposition and future success. Tim received his formal design training in architecture, having received a Master of Architecture from Yale University in 1996 and a Bachelor of Architecture from Cornell University in 1988. Prior to co-founding D&CO, Tim practiced architecture in Boston’s most reputable design firms. As Design Principal at D&CO, the firm has received 16 regional and two national communication awards from the Society of Marketing Professional Services (SMPS) and an American Graphic Design Award from Graphic Design/USA.
Liza Snell Brand Strategist
Liza Snell Brand Strategist Liza brings over 15 years of experience to the role of strategic brand planning and research for Design & Co. clients. Her work is dedicated to understanding the hearts and minds of consumers and how they connect and create relationships with brands. She is focused on helping brands position themselves for growth and success. Her experience spans a broad range of business categories including fashion and apparel, footwear, financial services, healthcare technology, and real estate. Liza has held executive management positions as Brand Director at Clarke Communication Group in Boston, MA and Director of Strategic Planning for Toth Brand Imaging in Cambridge, MA. She was also General Manager and Executive Producer at AR New York. Liza earned an MBA from Harvard University in 2001 and is a former trustee of Colgate University, her alma mater.
Bill Purdin Copy Director
Bill Purdin Copy Director Bill has lived in ten states, fought in a war, spent eight years in college and graduate school; he’s been a teacher, a writer, a publisher, an advertising executive, a photographer, and a freefall skydiving instructor. His career began at The New York Times. What he really likes to do is study, research and write. He has worked for over 300 clients and on over 17,000 projects, not including his own books and poetry. For him, every project is a challenge of intuition and description. Bill believes that there is a story in everything if you dig deep enough, think hard enough, and if you really want to find it. Bill really wants to find it.
Jennifer LaVin Senior Copy Writer
Jennifer LaVin Senior Copy Writer With more than 25 years’ experience in corporate communications, investor relations, public relations, and finance, Jennifer is a seasoned strategic communications professional skilled at storytelling and crafting core content that effectively reflects a company's personality, vision, and value proposition. Her core strengths lie in audience identification and message development to effectively reach specific targets, while ensuring consistency across all media. In addition to extensive consulting experience, Jennifer has served as head of communications at multiple life science companies, where she was responsible for all investor- and media-related strategy development and implementation, and as a sellside analyst at Merrill Lynch, where she followed the mid-cap and specialty pharmaceutical sector. Jennifer received a BA in Biochemistry from the University of Pennsylvania and an MBA from Columbia Business School, where she made Dean's List and was selected for membership in the Beta Gamma Sigma honor society.
Genevieve de Manio Photographer
Genevieve de Manio Photographer Since the company’s founding, Gigi has created engaging and memorable portraits, lifestyle photographs, and architectural and food photographs for numerous D&CO clients. Noteworthy projects include food/product photography for Russo’s, Katsiroubas Produce, the Cottage Restaurant, and Perimeter Brand Packaging; architectural photography for Pembroke Real Estate and LStar Ventures; and lifestyle and portrait photography for Akebia Therapeutics, Adimab, Blueprint Medicines, Avitide, Pickard Chilton, ARC, and Amagma Therapeutics. When not taking photographs for D&CO, Gigi works as one of the nation’s preeminent wedding photographers, having photographed events throughout the country and internationally, including the Chelsea Clinton/Marc Mezvinsky and Nate Berkus/Jeremiah Brent weddings. Gigi received a Bachelor of Arts in Psychology from Hollins University in Roanoke, VA and is a graduate of the Portfolio Center in Atlanta, GA.
Alan Bergstein Internet Marketing Strategist
Alan Bergstein Internet Marketing Strategist Alan is a results-focused, bottom-line driven multi-channel marketing and media executive with a record of capitalizing on rapidly evolving technologies to deliver significant revenue and profit growth. Alan helps businesses connect with their audiences by engaging content across different forms of digital, social, and print media, in-person events, and eLearning methods. Key strengths include: in-depth expertise and currency in web 2.0 internet and social applications in sales, marketing, and e-commerce. Content management and delivery through Internet/digital/mobile channels, including, SEO and SEM, social networking, search, data mining, behavioral targeting and analytics. Bergstein is fully current on web 2.0 opportunities and clear ability to monetize opportunities, enhanced by recent Masters Degree in Internet Marketing. Past clients include: Advanstar Communications, the New England Jouranl of Medicine, Institutional Investor’s MedAdNews, EnergyBiz, Acella Healthcare, MedData Group, BizBash, eMedia Vitals, Advantage Business Media, and Legend Advertising. He has held executive and line ppositions at Crain Communications, IDG Communications, CMP media and Reed Elsevier.
Gary Pikovsky Creative Director
Gary Pikovsky Creative Director A native of Kiev, Ukraine, Gary brings over 9 years of cross-media design experience to the D&CO team. Prior to joining Design & Co., Gary worked at a number of domestic and international studios, including Pentagram, Beam Interactive, The Partners and Weymouth Design. As a design leader and contributor, Gary has participate in projects that have won numerous design awards and honors, including those form Graphis, FWA Site of the Day, Awwwards Site of the Day, Print, Then BoNE Show, HOW International, and Art Directors Club. Gary received his Bachelor of Science in Design from the University of Cincinnati and a Master of Science in Design from North Carolina State University, When he is not problem solving or writing in third-person, Gary enjoys windsurfing, zoology, and semi-ripe nectarines.
Christina Van Vleck Senior Designer
Christina Van Vleck Senior Designer Christina has been a lead designer for Design & Co. since 2003. In addition to her superior skills as a graphic and web designer, Christina specializes in the communication of complex information. She has over 15 years of experience designing both print and digital collateral, including brand/identity systems, annual reports, brochures, books, conference materials, websites and infographics. Christina holds a MFA in Graphic Design from Boston University and a BA in International Affairs, Economics, and Environmental Studies from New York University.
Bridget Stone Senior Designer
Bridget Stone Senior Designer Prior to joining D&CO in 2013, Bridget was the Senior Graphic Designer at NEMO Equipment, an outdoor equipment company with an intense focus on specialized product design. Under Bridget’s lead, NEMO’s visual brand was elevated and refined, cementing the company’s street cred in the innovative gear market and increasing brand recognition both domestically and internationally. She created thoughtful and innovative design across all media, including print, packaging, environment, and web. Bridget is also an experienced freelance designer, with clients as diverse as Boston Children’s Hospital, Charlestown Maritime Center, and MIT. She is a graduate of Massachusetts College of Art and Design and Colgate University. When not facing the cinema display of her Mac, Bridget can usually be found on her yoga mat or listening to Jay Z.
Christina Glover Designer
Christina Glover Designer Since joining D&CO in 2015, Christina has contributed her signature bold design style to important D&CO projects, including Sea-Dar Construction’s new website, Fractyl's website, and numerous projects for Akebia Therapeutics. Christina received a BFA in Graphic Design from the Massachusetts College of Art in 2015.
Sarah Freni Designer
Sarah Freni Designer The newest member of the D&CO design team, Sarah brings seven years of experience as a freelance graphic designer. Her considered approach to design in brand/identity systems, infographics, brochures, reports, and website design is communicated creatively and crafted with care. Sarah graduated from Massachusetts College of Art and Design with a BFA in Graphic Design in 2016.


We are always looking for creative talent for our studio. Do you have a passion
for design? Are you a critical thinker seeking a professional
environment that will nurture your creativity? D&CO may be the place for you!
If you are looking to apply for a position at D&CO, please fill out the form below
and we will contact you as soon as we are able.