WHERE FORM MEETS FUNCTION
LEMESSURIER BRAND IDENTITY & WEBSITE
D&CO created a new firm branding program, which included a name change from “LeMessurier Consultants” to simply “LeMessurier.”
Print collateral included business cards, envelope, letterhead and mailing label. The new identity is an expression of strength, elegance and simplicity.
LeMessurier’s “work” page features an in-depth, comprehensive grid of all of their projects complete with a complex filter system that dynamically modifies the grid in real-time. The filter options include sorting by the firm’s work by structural system, region, or by vocation. Filtered results can be navigated once an individual project has been opened, and the filter settings stay even when the user returns to the work grid.
D&CO’s work on LeMessurier’s new website was recognized by the Society for Marketing Professional Services Boston annual ROC (Recognizing Outstanding Communication) awards 2014. The SMPS ROC honors firms and individuals who have made outstanding contributions to the architectural, engineering, and communications industries.
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The post-launch site metrics speak volumes!